On November 1st, the Alcohol and Tobacco Tax and Trade Bureau (“TTB“) published Industry Circular 2024-1 which announced a new guidance for alcohol beverages with respect to social media. The new circular modifies and supersedes an earlier circular from 2022 (Industry Circular 2022-2). The TTB treats content posted on social media by industry members as […]
The rapidly evolving digital landscape has transformed the way consumers shop, and the alcohol beverage industry is no exception. With the rise of e-commerce, purchasing wine, beer, and spirits online has become increasingly popular. However, the realm of alcohol beverage e-commerce is not without its complexities, and understanding the legal considerations is crucial for both
Legal Insights into Alcohol Beverage E-Commerce: Opportunities and Challenges Read More »
In April, TTB clarified its position with respect to the use of the term “clean” on wine labels and advertisements. To date, there are no formal rules or regulations that discuss “clean” and TTB’s clarification is not a legal ruling nor has it defined the term. The agency indicated that consumers should not read the phrase “clean” to mean that the wine is organic or that it has met production standards set by TTB.
TTB Clarifies the Term “Clean” for Wine Labels and Advertising Read More »